A recent report by PwC, in collaboration with The Crowdfunding Center: Women unbound Unleashing female entrepreneurial potential - has revealed startling findings. Below I have summarised a few of the most fascinating findings and conclusions – you can download the full 24 page report by following the link below this article. Based on two years of seed crowdfunding data from nine of the biggest crowdfunding platforms globally – the report indicated that overall: Campaigns led by women were 32% more successful at reaching their funding target than those led by men across a wide range of sectors, geography and cultures. Seventeen percent of male-led campaigns reach their finance target, compared with 22% of female-led campaigns. $87 is the average pledge amount to female-led campaigns, 5% higher than male-led campaigns. Men were far more likely to run a campaign: in technology 9 male-led campaigns for every female-led campaign / in Digital Technology 3 male-led … [Read more...]
